Embify is an online auto-digitizing tool that converts a logo or artwork (PNG, JPG or SVG) into a machine-ready embroidery file: DST, PES, JEF, EXP, XXX, VP3 or TAP. You get a realistic 3D sew-out preview before downloading. No embroidery software or manual digitizing skill is needed. Digitizing and previewing are free with no card required; downloading the finished file is £5 as a one-off, or a monthly plan if you convert regularly.

Turn any PNG into
an embroidery file

Drop your logo in and Embify digitizes it into real stitches, with a true sew-out preview so you know it'll stitch properly before you pay a penny. No software to install, no waiting on a digitizer, and £5 a logo instead of a £30 digitizing bill.

Open the Studio

Upload your logo or drop it anywhere here. PNG, JPG or SVG, up to 10 MB. Free preview, no card needed, pay £5 only when you download.

Opening your logo…

By adding an image you confirm you own it or have permission to use it. Terms · Privacy

Help improve Embify: keep a copy of my images to test and improve the stitching engine. Optional. You can change this any time.

Run a workwear or embroidery shop? Digitize customer logos in-house and quote the same day →

The Embify studio showing a navy ring and the word MAPLE drawn as real stitches on a left chest board

Everything you need to digitize

Built for embroiderers, workwear shops, and hobbyists who just want results fast.

Embify Studio

Know it'll sew before you pay

Put your logo, words and shapes on a board the size of your real hoop or garment, in mm, cm or inches, and see the real stitches underneath. Then run the Check: your design gets a Sew Score, and anything that won't sew well is named in plain words, with a fix for it.

✓ One-click fixes, each with its own Undo
✓ Press play and watch it sew, stitch by stitch
✓ Edit any part of a logo, or Select similar to take every part in one thread
✓ Real threads from Madeira, Isacord, Gunold, Robison-Anton and Marathon
✓ Share a stitched preview with your customer before you sew

Open the Studio See what the Studio does

Free to try. A free account shows the stitches. Prefer one upload and done? The classic converter is still here.

Export to Any Machine Format

Download your finished design in every major embroidery format, ready to drop on a USB and stitch. Each file carries the correct thread sequence, colour stops and trims for your machine.

New: files for Happy machines. Pick Happy in Export and you get the .DST that current Happy machines read, plus Happy's own .TAP, with the same stitches.

.PES .DST .JEF .EXP .XXX .VP3 .TAP

Smart Auto-Digitizing

Upload a vector SVG, or trace a PNG/JPG to SVG with the built-in tool, sized for left chest, back, cap and sleeve. The engine turns it into real stitches, automatically choosing satin for strokes and tatami fill for solid areas, with crisp edges and no loose thread.

Realistic Stitch Preview

See your design as real stitches, with a flat coverage view and a realistic thread look, before you commit a single thread. Press play to watch it sew in your machine's order, every stitch, jump and cut. Every design gets a straight answer too: Ready to sew, Sew a test first, or Best for quoting.

Thread Colour Detection & Brand Matching

Every colour in your artwork is detected, split into its own thread group and sewn colour by colour, so the machine changes thread cleanly. Pick real threads by brand, name or number from Madeira Polyneon 40, Isacord 40, Gunold Poly 40, Robison-Anton Super Brite Poly or Marathon Polyester, and the thread you pick is named on the sew order, the colour sheet and in the file. The classic converter can also match from only the spools you own. Colours on screen are approximate, so check a real spool before you buy.

Optimised, Clean Sew-Outs

Behind the scenes it minimises needle jumps and thread cuts, balances stitch density, and weaves connectors under the fill to avoid stray threads, so designs run faster on the machine, with fewer breaks and a cleaner finish. Its targets for jumps, trims, density and stitch length come from 80 professionally digitized production files.

Edit Any Part in Your Browser

Tweak the result without extra software. Recolour or remove any part of a logo, or pick one part and press Select similar to change every part in the same thread at once. Add your own lettering in embroidery fonts that show your words as you choose, each tagged with the smallest size it stitches cleanly. Changed your mind? Undo and redo are a click away.

New in Embify Studio

Fewer surprises at the machine

More of what gets a design sewing right first time, on the board, before you pay a penny.

Check your stitches before you pay

Finished your design? The Studio makes Check stitches your next step, before Download. You get a Sew Score and a plain list of anything that won't sew well, so you know how it'll sew before you spend a penny. Change anything afterwards and the Studio asks you to check again, so the file you pay for always matches your board.

Your hoop, before the machine says no

Pick the hoop your machine takes and the board shows the area it can sew. A design that won't fit gets a warning and a one-tap fix that makes it fit, with Undo.

Lettering, your way

Put a company, a name and a role in one text on up to four lines, set left, centred or right, and turn it to any angle. Your words look the same before and after Check, at the height you set, and your file matches.

Mirror for a matching pair

Mirror or flip a logo for left and right sleeves in one click. If lettering would read backwards, the Studio tells you before you sew it.

See it on a garment

One click shows your stitches on a polo, hoodie or cap, in the garment colour you choose, so you and your customer know how it will look.

Fewer colours, fewer stops

Take a logo down one thread colour at a time. Every colour you drop is one thread change fewer on the machine, and each step can be undone.

What to put underneath

Every fabric tells you which backing to use, and the production sheet lists it with the metres of thread each colour needs. T-shirts get cut-away, the backing stretchy knits need.

One upload, every major machine format

PESBrotherDSTTajimaJEFJanomeEXPMelco / BerninaXXXSingerVP3Pfaff / VikingTAPHappy

3 steps to your first design

Design it. See the stitches. Then export.

Most logos are ready in under a minute. No experience required.

Open the Studio

Add Your Logo

Drop a PNG, JPG or SVG onto a board the size of your hoop or garment, then add your own words and shapes. An SVG gives the cleanest result.

PNG · JPG · SVG · mm, cm or inches

Check & Fix

Run the Check. You get a Sew Score and a plain list of anything that won't sew well, each with a one-click fix you can undo. Press play to watch it sew before you spend a thing.

Sew Score · One-click fixes · Play the sew-out

Export & Stitch

Pick your machine's format and your threads, download, and load it onto a USB stick. Need sign-off first? Send your customer a link to their logo stitched on a garment.

PES · DST · JEF · EXP · XXX · VP3 · TAP

Real artwork, real stitches

Six real conversions at left-chest logo size, exactly as the engine produced them. No mock-ups, no retouching. The stitch counts are the engine's own numbers.

builder's left-chest logo 2,926 stitches · 2 colours · 90 mm wide

cap front wordmark 2,883 stitches · 2 colours · 90 mm wide

Embroidery sew-out preview of the coffee roaster crest produced by Embify

coffee roaster crest 9,474 stitches · 3 colours · 74 mm wide

Embroidery sew-out preview of the star shield crest produced by Embify

star shield crest 7,887 stitches · 2 colours · 72 mm wide

Embroidery sew-out preview of the monogram roundel produced by Embify

monogram roundel 7,004 stitches · 1 colour · 90 mm wide

Embroidery sew-out preview of the mountain and sun roundel produced by Embify

mountain and sun roundel 4,559 stitches · 3 colours · 90 mm wide

Open the Studio and try your own logo, free →

Where auto-digitizing works, and where it doesn't

Works well

✓ Logos, badges and crests in flat, solid colours
✓ Block-capital lettering from 4.5 mm tall, lowercase and serif from about 6 mm, script from about 8 mm
✓ Left chest, cap, sleeve and back placements on polos, fleeces and workwear

Not the right tool

× Photos, for now. Embify tells you straight away if you add one, and photo support is coming later this year: we can email you when it's ready
× Soft gradients and shading
× Extreme 3D puff
× Taglines and web addresses under 4.5 mm tall. The Check names any lettering too small to stitch, so you can enlarge it, type it or leave it out before you pay

Embify tells you whether a design will sew cleanly at your chosen size before you download, and never calls a design good to sew when part of it won't stitch. As with any digitized file, sew one sample before a big run. Which artwork works best →

Simple, honest pricing

Preview free. Pay £5 for a single file, or subscribe if you convert regularly. An outside digitizer typically charges £15 to £40 per version. No hidden fees, cancel anytime.

Free Preview

£0

Prove the quality before you commit

✓ Unlimited free previews
✓ Full realistic stitch preview
✓ The Studio and the classic converter
✓ No card required
✓ Download for £5 when you're happy

Start free

One-off

£5/file

Just need one file? No subscription

✓ One machine-ready download
✓ All export formats
✓ The Studio and the classic converter
✓ Pay only when you download
✓ Credits never expire
✓ Resize or re-export it free for 30 days

Buy one file

Starter

£29/mo

For individuals & small projects

✓ 20 conversions/month · £1.45 each
✓ All export formats
✓ Same logo resized or re-exported free for 30 days
✓ Share stitched previews with your customers

Get started

Common questions

Everything you need to know before you start.

See all FAQs →

What is Embify?

Embify is an online auto-digitizing tool that converts a logo or artwork (PNG, JPG or SVG) into a machine-ready embroidery file, DST, PES, JEF, EXP, XXX, VP3 or TAP. You get a realistic 3D sew-out preview before downloading, with no embroidery software or manual digitizing skill needed.

How do I turn a logo into an embroidery file?

Upload your logo (PNG, JPG or SVG), set the finished size, check the sew-out preview, then download in your machine's format, DST, PES, JEF, EXP, XXX, VP3 or TAP. Embify digitizes the artwork into stitches for you, so you don't need embroidery software or hand-digitizing skills. See the step-by-step guide.

Is Embify free to try?

Yes. You can upload your artwork, digitize it and inspect the full realistic 3D sew-out for free, with no credit card required, so you can see exactly how it will stitch before you decide. Downloading the machine file costs £5 as a one-off, or is included in a monthly plan.

What embroidery file formats can I export?

Embify exports PES, DST, JEF, EXP, XXX, VP3 and TAP, covering Brother, Baby Lock, Janome, Tajima, Bernina, Melco, Pfaff, Husqvarna Viking, Singer and most other machines.

Do I need to install any software?

No. Embify runs entirely in your web browser. Upload a logo, preview the sew-out and download your file, with nothing to install.

Will my logo work for embroidery?

Bold, flat designs with a few solid colours work best. Heavy gradients and very fine detail are hard to reproduce in thread. Photos aren't supported yet: Embify tells you straight away if you add one, so you never pay for a file that won't sew, and photo support is coming later this year. Embify shows a sew-out preview so you can check before you download. See our artwork guide.

How much does Embify cost?

Digitizing and previewing your design is free. Downloading the machine file is £5 as a one-off with no subscription, or plans start at £29/month for 20 conversions if you convert regularly. Plans carry a 14-day money-back guarantee if you haven't downloaded any files.

What is the Embify studio?

Embify Studio is where you make and check your design in your browser, on a computer or a phone. Place your logo, words and shapes on a board that matches your real hoop or garment size, in mm, cm or inches, and see real stitches drawn underneath. The Check gives your design a Sew Score, names anything that won't sew well and offers a fix. It is free to try, and a free account shows the stitches. See what the studio does.

Can I edit my design before I download it?

Yes. Move, resize and rotate anything, add words and shapes, and edit the parts of your logo: give a part a new colour or remove it, or use Select similar to change every part in the same thread at once. Pick real threads by brand, name or number. Every change has an Undo, the stitches update as you edit, and a Check runs before you export. Downloading the machine file is paid, as a one-off or inside a plan.

Now on phones

Work on the move

Embify Studio now works in your phone's browser, wherever the job is. Sign in, add a logo or some words, see the stitches and run a Check. Then download your machine file, or email yourself a link to open on your computer.

📱 On your phone's browser ✅ Nothing to install

Start creating today,
no card required

Join embroiderers and workwear shops who digitize their own designs.

Open the Studio, free Log in

Preview free, no card
£5 a logo, no subscription
Most logos are ready in under a minute
Nothing to install
14-day money-back guarantee on plans

Turn any PNG intoan embroidery file